After School Programs :: JA It's My Business!®


JA It’s My Business is an after-school program which encompasses entrepreneurship education for students in Form One and Two. The program emphasises entrepreneurship while providing a strong focus on social studies, reading and writing skills. Students are encouraged to use critical thinking to learn entrepreneurial skills that support positive attitudes as they explore and enhance their career aspirations.


The key learning objectives listed beside each session state the skills and knowledge students will gain.


Session One: I am an Entrepreneur

Working in groups, students play the E-Quiz Game Show. They begin to identify entrepreneurial characteristics they possess by learning about the lives of entrepreneurs both past and present.

Key Learning Objectives

Students will be able to:

  • Define entrepreneurship.
  • Identify four key entrepreneurial characteristics.
  • Recognise personal entrepreneurial characteristics.

Session Two: I can Change the World

Students work in groups to complete a blueprint for the Teen Club. They identify the first entrepreneurial characteristic, “Fill a Need”, by considering customer needs and brainstorming product design. Students begin to identify the skills and knowledge needed to start a business.

Key Learning Objectives

Students will be able to:

  • Describe how entrepreneurs fill a market need.
  • Discuss the role of market research in determining market need and gaining competitive advantage.

Session Three: I Know My Customer

Working in groups, students recognise the second entrepreneurial characteristic, “Know Your Customer and Product.” Students discover ways to market specific products to the appropriate customers.


Students will be able to:

  • Create effective advertisements for a variety of businesses. 

Session Four: I Have an Idea

Students participate in an auction designed to highlight creative and innovative entrepreneurs and their businesses.

Key Learning Objectives

Students will be able to:

  • Recognise how being creative and innovative are necessary entrepreneurial skills for starting a business.
  • Verbally defend their decisions.

Session Five: I See a Need

By analysing current examples of social entrepreneurs, students identify businesses they can start. They examine ways entrepreneurs use the four entrepreneurial characteristics to develop their business plan. 

Key Learning Objectives

Students will be able to:

  • Analyse how entrepreneurs use their knowledge and abilities to create businesses.

Session Six: Celebrate Entrepreneurs!

Students create Entrepreneur Profile Cards to showcase their understanding of the fourth entrepreneurial characteristic “Believe in Yourself.”

Key Learning Objectives

Students will be able to:

  • Identify characteristics they share with entrepreneurs.
  • Create a Personal Entrepreneurial Profile.

 JA It’s My Business! enhances students’ learning of the following concepts and skills:


Concepts Learnt: Advertising, Apprentice, Auction, Auctioneer, Be Creative and Innovative, Believe in Yourself, Bid, Business, Business Plan, Civic Responsibility, Customer, Entrepreneur, Entrepreneur Profile, Fill a Need, Know Your Customer and Product, Market, Marketing, Profit, Self-taught and Social Entrepreneur.


Skills Acquired: Active-listening, Analysing Information, Brainstorming, Creative Thinking, Critical Thinking, Decision-making, Deductive Reasoning, Estimating, Following Directions, Group Work, Interpreting Information, Measuring, Money Management, Oral and Written Communication, Problem-solving and Self-assessment.


To view the JA It's My Business Promotional Flyer, please click here

To Register for the JA It's My Business Program, please click here to download the Application Form.

This form should be completed and emailed to

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